When you first graduate law school, you don’t know EXACTLY what kind of law you’ll focus on. You have an idea, but the focus isn’t there.
So you launch a website and get a logo and you open your doors for business. You take on different types of cases. After each case you know whether you want to go in that direction or not.
My friend Sonia came to me after 5 years of being in business with her husband.
She decided it was finally time for a new website. The old one wasn’t really updated with what they had evolved into.
I was able to meet with them and help guide them through a brand strategy that would align with their purpose, passion and zones of genius within the wide field of legal services.
THE PLAN: focus in one the niche that they had felt the best at doing – personal injury law.
We focused on helping Sonia and her husband
- Niche: Pick a niche and only talk about that on your site
- Photoshoot: Organize a photoshoot at the office to get updated headshots and lifestyle action shots.
- Website: Write and structure the website that would captivate, convince and convert the perfect clients for them
- Collateral: Redesign all the branding material to be cohesive with the website.
The result was a tremendous success! My friend Sonia is extremely happy with her more focused branding.
It’s my pleasure to introduce to you the branding and launch of www.LopezRoca.com
THE BUSINESS CARDS
LINKEDIN & SOCIAL MEDIA DESIGN
If you or a loved one are ever in need of a personal injury attorney in South Florida, you can trust my friends Sonia and Ralph.
Did you know that if you’re in an accident, the police reports are one-sided and insurance companies want to pay the least amount possible. You NEED someone on your side representing you from the start!
I’m excited about the work she’s doing because she’s got a true heart and passion for helping the victims of serious injuries.
Born to do this,
Personal Branding Expert